[vc_row full_width=”stretch_row” bg_type=”image” bg_image_new=”63″ bg_image_repeat=”no-repeat” el_class=”employer-titolo”][vc_column][boc_heading alignment=”center” color=”#333333″ margin_bottom=”0px” font_size=”35px”]Strategie di marketing per raggiungere studenti universitari[/boc_heading][boc_divider divider_color=”#c74e9d” margin_top=”30px” margin_bottom=”25px”][vc_raw_js]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[/vc_raw_js][/vc_column][/vc_row][vc_row el_class=”employer-testo”][vc_column][vc_column_text]
Il target degli universitari è preparato, volubile e difficile da fidelizzare.
L’analisi continua del target e l’esperienza sul mondo universitario ci consentono di elaborare le migliori strategie di marketing per ogni brand e prodotto per raggiungere gli obiettivi concordati con il cliente, pianificando al meglio le aree e i canali Campus Live e Digital Lab.
Lo scopo delle strategie di student marketing è conoscere e capire gli studenti per far sì che il proprio prodotto o servizio si adatti perfettamente alle loro esigenze. Il “punto di incontro” tra produttore e consumatore dev’essere piacevole come indossare un abito sartoriale e comodo come inserire i piedi in un paio di scarpe su misura. Il primo passo è identificare il target, il sesso, l’età, le abitudini, le caratteristiche. Essenziale è delineare quali strumenti utilizzare per la comunicazione per creare empatia con i Millenials e la Generazione Z.
[/vc_column_text][/vc_column][/vc_row][vc_row full_width=”stretch_row” el_class=”marketing-icone”][vc_column css_animation=”fadeInLeft” width=”1/6″][boc_top_icon_box title=”GOALS & KPI” has_icon_color=”yes” icon_color=”#c74e9d” icon=”icon icon-flag”][/boc_top_icon_box][/vc_column][vc_column css_animation=”fadeInLeft” width=”1/6″][boc_top_icon_box title=”Strategy” has_icon_color=”yes” icon_color=”#c74e9d” icon=”icon icon-strategy”][/boc_top_icon_box][/vc_column][vc_column css_animation=”fadeInLeft” width=”1/6″][boc_top_icon_box title=”Creative” has_icon_color=”yes” icon_color=”#c74e9d” icon=”icon icon-pencil”][/boc_top_icon_box][/vc_column][vc_column css_animation=”fadeInRight” width=”1/6″][boc_top_icon_box title=”Media Planning” has_icon_color=”yes” icon_color=”#c74e9d” icon=”icon icon-network”][/boc_top_icon_box][/vc_column][vc_column css_animation=”fadeInRight” width=”1/6″][boc_top_icon_box title=”MANAGMENT” has_icon_color=”yes” icon_color=”#c74e9d” icon=”icon icon-laptop”][/boc_top_icon_box][/vc_column][vc_column css_animation=”fadeInRight” width=”1/6″][boc_top_icon_box title=”OPERATION” has_icon_color=”yes” icon_color=”#c74e9d” icon=”icon icon-users”][/boc_top_icon_box][/vc_column][/vc_row][vc_row full_width=”stretch_row_content” css_animation=”left-to-right” el_class=”home-lavori”][vc_column][boc_heading alignment=”center” color=”#333333″ margin_bottom=”0px” font_size=”35px”]Case History[/boc_heading][boc_divider divider_color=”#c74e9d” margin_top=”30px” margin_bottom=”25px”][boc_portfolio_carousel items_visible=”4″ arrows_position=”side” category_name=”marketing” display_style=”4″ limit=”20″][/vc_column][/vc_row][vc_row full_width=”stretch_row_content_no_spaces” content_placement=”middle” css_animation=”appear” el_class=”aree-box-interventi” css=”.vc_custom_1495706998233{margin-top: 80px !important;}”][vc_column width=”1/4″ el_class=”employer”][boc_heading html_element=”h3″ alignment=”center” color=”#bfbfbf” font_size=”25px”]Employer Branding[/boc_heading][vc_single_image alignment=”center” onclick=”custom_link” image=”1863″ link=”http://www-develop.universityboxagency.com/our-expertise/aree-dintervento/marketing/” el_class=”prima”][vc_single_image alignment=”center” onclick=”custom_link” image=”1848″ link=”http://www-develop.universityboxagency.com/our-expertise/aree-dintervento/employer-branding/” el_class=”seconda”][/vc_column][vc_column width=”1/4″ el_class=”marketing-fisso” css=”.vc_custom_1490627024994{background-color: #f1f1f1 !important;}”][boc_heading html_element=”h3″ alignment=”center” color=”#c74e9d” font_size=”25px”]Marketing[/boc_heading][vc_single_image alignment=”center” onclick=”custom_link” image=”1855″ link=”http://www-develop.universityboxagency.com/our-expertise/aree-dintervento/marketing/”][/vc_column][vc_column width=”1/4″ el_class=”sales”][boc_heading html_element=”h3″ alignment=”center” color=”#bfbfbf” font_size=”25px”]Sales[/boc_heading][vc_single_image alignment=”center” onclick=”custom_link” image=”1863″ link=”http://www-develop.universityboxagency.com/our-expertise/aree-dintervento/sales/” el_class=”prima”][vc_single_image alignment=”center” onclick=”custom_link” image=”1845″ link=”http://www-develop.universityboxagency.com/our-expertise/aree-dintervento/sales/” el_class=”seconda”][/vc_column][vc_column width=”1/4″ el_class=”research”][boc_heading html_element=”h3″ alignment=”center” color=”#bfbfbf” font_size=”25px”]Research[/boc_heading][vc_single_image alignment=”center” onclick=”custom_link” image=”1863″ link=”http://www-develop.universityboxagency.com/our-expertise/aree-dintervento/research/” el_class=”prima”][vc_single_image alignment=”center” onclick=”custom_link” image=”1843″ link=”http://www-develop.universityboxagency.com/our-expertise/aree-dintervento/research/” el_class=”seconda”][/vc_column][/vc_row][vc_row full_width=”stretch_row” el_class=”contatti rosa” css=”.vc_custom_1492513457876{margin-top: 50px !important;}”][vc_column][boc_heading alignment=”center” color=””]CONTACT US[/boc_heading][contact-form-7 id=”600″][/vc_column][/vc_row]